NRich*Scan
To Diagnose the Health of your Software Product
Of the many Software Products of Indian origin that hit the market on a regular basis, why do only a few really succeed ? And that too in the Indian market, where customers are constantly dissatisfied and burnt by customized application development in terms of high cost, poor coverage of scope and time overruns ?
The answer to this puzzling question is amazingly simple. Many Companies have not really understood the dynamics of Product business and have rushed to the market with offerings that are ‘not market-ready’.
The lack of Vision as seen from the ‘herd mentality’, obsession with only the code, poor understanding of the market and its needs and lack of clear Value Proposition are some of the many reasons for the high failure rate of Indian Software Products. The need of the hour therefore is an accurate and scientific assessment of the Market-Readiness of a Product to identify the structural and operational weaknesses for further corrective action by the owners of the Product, if required.
Enter NRich*Scan, a Value-Packed Diagnostic Consulting Service based on a highly Advanced Proprietary Technology.
The Process : Armed with an array of several searching and well-structured questions, NRich*Scan analyzes and assesses the market-readiness of a Product on the basis of a detailed demo and interaction with the key people in the Product business like the Champion, Developers and Sales persons. The NRich*Scan Assessment Report reveals the Product’s strengths and inadequacies on 51 Vital Parameters over 3 Critical Phases.
The Value of NRich*Scan : These inputs can exert a strong brake on a premature product and thus can save lakhs if not millions of rupees that would have been otherwise wasted on the launch and the marketing aspects of the product. Further, by acting upon the inputs offered by NRich*Scan, the Company can ensure a fully market-ready Product, which can now win many happy and even delighted customers in shorter sales cycles using fewer resources. The greatest Value for a Customer is the possibility of a Paradigm Shift on Products, which will have a positive rub-off effect on future Products.
Who could use NRich*Scan ? All Software Products developed with a commercial intent will immensely benefit from this unique and valuable Service.
To know more about NRich*Scan read our FAQs
What next? Send an email or call (044) 6568 3385 to fix a time slot for getting NRich*Scan done on your Product(s).
